"Soeur is a wardrobe that blurs the lines, a wardrobe that borrows from men for an ever more feminine allure. These are pieces that
a modern, inspiring vision of femininity: sincere, sensitive, elegant and inclusive. Regardless of age or style. I want everyone who dresses with us to feel understood and valued ».
Domitille Brion, artistic director of SOEUR
Chronology
2007Creation of the Soeur brand by sisters Angélique and Domitille Brion.
2008Opening of the first store at 88, rue Bonaparte in the 6th arrondissement in Paris.
2016Opening of the first international store in Brussels and opening of the first corners at Bon Marché, BHV and Galeries Lafayette.
2018Launch of a Frère capsule collection for men for the brand's 10th anniversary.
2020Opening of our first point of sale in the United Kingdom.
2021Opening of our first points of sale in Spain and Korea.
2022Launch of an Objects line.
2022Soeur communicates in the metro, on buses and on kiosks with poster campaigns in Paris.
2024Soeur has 50 own stores, 520 wholesale points of sale and 240 employees.